Adword tips

Here are a few good Adword tips that will give you the most for your money:
1. Dont run an ad group with more than 5-7 phrases in it and make sure that these phrases appear in your ad title and in your landing page.
2. Always start with phrase and exact and only if you see that the adgroup performs good move to broad.
3. Separate the content network campaigns from the search campaigns so the network campaigns wont take your ctr down.
4. Try to use numbers, symbols and unique words in your ads so they will catch the eye of the surfer.
5. Start bidding high in order to get a high ctr and then gradually start lowering your bids while trying to keep the previous position.
6. Go for 2-5 positions – you dont want the number 1 since it has too many clicks from people who are just clicking the first result and if you’ll go under 5 you wont get seen as good as you should be.

I hope these Adword tips will help you get started, Adwords is a great source for high quality traffic if you know how to use it right.

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