how can i analyse variables in spss for ppc field?
i have some variables like no. of clicks, conversions, impressions. i want to analyse them so as to minimise the total costs? how can spss help me in that?
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Pay Per Click Resources
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Categories
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- adwords (141)
- affiliate marketing (3)
- Article Marketing (2)
- Articles that Sell on Squidoo (2)
- best internet marketing strategies (606)
- Carson (2)
- Direct marketing (2)
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- How To Build a List (2)
- how to sell on e bay (1)
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- internet marketing tips (8)
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- PPC (83)
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- Viral Marketing (1)
- Wealthy affiliate (3)
- wealthy affiliates (3)
- web promotion (5)
- website conversion (2)
- Yahoo pay per click (3)
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Monthly
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- May 2011 (57)
- April 2011 (60)
- March 2011 (62)
- February 2011 (47)
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Please analyze the CTR and CPC variable. Rest depends on how much data you analyze.